Eco Choice Aotearoa’s standard for carpets and rugs includes wool and synthetic products with a high percentage of recycled content.

Choosing one material over the other, isn’t always straight-forward. The manufacture of both natural and synthetic fibres is water and energy intensive and processing either material can involve hazardous substances including dyes, heavy metal additives, degreasing/ cleaning agents, solvents, adhesives, flame retardants and more.

Some of these substances are not just “ecotoxic” but carcinogens (capable of causing cancer) and harmful to human reproductive systems.

By choosing flooring certified by Eco Choice Aotearoa, you can rest assured  it’s environmentally preferable, safe for you and your family and durable.

Eco Choice Aotearoa’s carpet and rug standard was recently updated to  include requirements to prevent modern slavery, and is recognised as best practise by the US Environmental Protection Agency, Australian and New Zealand Green Building Councils.